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Nee, Managing negative word-of-mouth on social media platforms.

Nee, Managing negative word-of-mouth on social media platforms.

Nee, Ines: Managing negative word-of-mouth on social media platforms. The effect of hotel management responses on observers’ purchase intention. Wiesbaden, Springer Gabler, 2016. 21 cm. XVIII, 235 S. Broschiert. Versand aus Deutschland / We dispatch from Germany via Air Mail. Einband bestoßen, daher Mängelexemplar gestempelt, sonst sehr guter Zustand. Imperfect copy due to slightly bumped cover, apart from this in very good condition. Stamped. Innovatives Markenmanagement, Band 58.

  • Kategorie: wps
  • Sprache: Deutsch (de)
  • ISBN: 9783658139971
  • Bestellnummer: 2898CB

Unser Preis: EUR 24,--